Hot on the heels of Fashion Week, it seems that consumers and style enthusiasts all across the globe have been hit by fashion fever! Here at David Charles, we’re always delighted to share our thoughts on the fashion industry, but there’s one country in particular that’s been making headlines in the fast-paced realm of all things designer, and that’s China.
The big news that we’re excited to share with those who have a penchant for luxury fashion is that we have recently unveiled our new Autumn/Winter 2015 collection in a major Asian department store. Situated in the picturesque city of Changzhou, approximately 150 miles outside of Shanghai, our vibrant selection of dresses and accessories certainly serves an accessible fashion hotspot in terms of its location. This location is especially ideal for local Chinese looking to treat their children to unique occasion wear, as well as international tourists who regularly visit China with shopping in mind.
The designer fashion market is constantly expanding, so as a children’s wear retailer that specialises in offering luxury, we felt it was only fitting to join forces with our Chinese partners and stock one of Asia’s finest department stores with an oasis of British quality and style.
Our A/W ’15 collection landed in the Changzhou store on 15th September, and highlights include pretty headbands and hair accessories, elegant clutch bags, an array of hand-crafted jewelled bracelets and bangles, in addition to the main event – a selected variety of our most glamorous girls dresses. Each piece is fit for a princess and effortlessly taps into both the 2-12 years and 6-16 years demographics.
The Asian department store where our collection is currently stocked also offers coffee and refreshments to customers, so whether you’re planning a short shopping trip or making a day of it, the café here will keep everybody feeling replenished.
Why not take an exciting trip to Changzhou this autumn? And while you’re there, stock up on some beautiful designer staples that your girl can enjoy this season and the next with David Charles Children’s Wear!
Written by: Dawn Wood
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